As you know by now, if you have been a long time subscriber to our weekly E-zine, I’m a very big proponent of activity, labor and discipline. In fact I devoted one of the five major pieces to the life puzzle (in my book under the same name) to the subject of activity and labor. But now let me ad…
What everybody wants. Consistent, full-load clients. You can reach this goal by creating the following then ways to get your service more visible.
1. Know your business defining statement. Have this short sound bite ready to use at networking meetings. Like an elevator speech, you must send…
Press releases are a useful tool for announcing news and for keeping your name in the mind of the news media.
But you can’t build a successful publicity campaign on press releases alone, for the simple reason that very few press releases ever make it into the paper.
You may think tha…
There are few industries or service type businesses, which are more labor intensive then that of the Landscaping Profession. Whether it is the installation of new landscape designs or the maintenance or mowing of the existing properties; it is done by people power working with the proper tools. E…
Seven Questions to Improve Your Business, Your Relationships, and Your Life
One of the most powerful tools we have as humans is our ability to ask questions.
Mailing lists may be the cause of more heartbreaks than anyother single factor in mail order. A poorly chosen list, a weakmailing and the high cost of mailing to a list can tax theoptimism of a new dealer very, very quickly. Arm yourself withknowledge before embarking on a course like this!
Here’s why ‘WHY’ is such a profit-making marketing trigger.
“Stop taking two and three plates of food,” my mother said to me angrily.
I was at a wedding and seven years old. Back then, at a lot of the weddings we used to go to, the food would be pre-served on a plate. I could nev…