I was watching a TV program some months ago about a biologist working in Central America who was dedicated to protecting the panther species from extinction. During the program I heard him make a comment that upon reflection I found had embedded in it seeds of wisdom that not even he was aware of…
Recently, I was asked to spend some time on the telephone, coaching a client’s administrative assistant on how to check out an employment candidate’s references. After each in-person or telephone conference, I complete a brief written report going over the information discussed. The information…
A business card makes a statement about who you are and what
your business is about. It needs to convey the quality of
your business and an insight into your personality.
I have been handed business cards and the first thought to
go through my mind was - “Cheap” A tacky design - low
quality pap…
“Can you hear me now?”
You’d be hard pressed to find someone in the US who doesn’t know the company behind that question.
So why do big companies, like Verizon, hammer us with the same message over and over? Because it works. And it can work for your company too. But it takes time…
Achievement of selling “excellence” is most often earned rather
than learned. Outstanding professionals continuously seek to
hone their skills from mistakes made and lessons learned in
pursuit of success. Professional sales people in search of
extraordinary selling competence are no exception.<…
What’s the most important word in marketing?
Free?
Why?
Truth?
Honesty?
Integrity?
At first glance, it seems like a simple question. But the more you think about it, the more complex it gets. One could probably argue any number of answers based on his beliefs, va…
We go to meetings to share information, to report on project status, to make decisions, to get the free lunch, and because we were invited. (Sorry that I digressed). This is only a partial list - there are many other valid reasons for holding meetings.
Perhaps the most common and best reaso…